There’s a reason nearly 90% of sellers hire a Realtor to sell their home: the reality is that there are many reasons to use a Realtor to sell your home. Here are some of them:
Selling a home takes time.
Time is the one commodity that most of us never have enough of. Chances are you’re not a Realtor. Therefore you’re not nearly as familiar with the sales process nor do you have the time to learn the process.
Local knowledge is important.
This sounds funny, since you may have lived in the house for many years, chances are you don’t know about all the things happening within your community that a prospective buyer will want to know. These things include housing trends, median home price, historical rate of appreciation and so on.
Pricing your home is critically important.
Statistics show that selling your home with the assistance of a professional real estate agent will garner you a higher profit, enough to cover the commission as well as put more money in your pocket. According to the National Association of Realtor®’s 2016, the average price of a home Sold By Owner was $185,000, while the average price for a home represented by an agent was $245,000. That’s a difference of $60,000!
Setting the right price for your home is essential. A good Realtor will help set the right price and then get buyers in the door. Agents have access to the most up-to-date information about recent sales of comparable homes (“comps”) and competing listings in your neighborhood.
Marketing isn’t as simple as you might think.
According to the National Association of Realtor’s, in 2017 eighty one percent (81%) of people who purchased a home in the US found that home either on the Internet or through a Realtor. Most people who offer their home for sale by owner use a yard sign to market their home. Only 7% of home buyers find their new home after seeing a yard sign.
A good Realtor will market your home aggressively. That means recommending staging techniques to make your home look great, maximizing the listing with professional-quality photographs, and showing the house to prospective buyers. Most important, the agent will vet potential buyers so you can deal only with serious prospects.
Showing your home can be a pain.
Most people who want to sell their home themselves don’t realize how draining it can be to set up showings. Many people who want to see your home aren’t actually potential buyers, they are comparative shoppers, investors looking for a steal or nosy neighbors looking for decorating ideas.
In addition, people who advertise their home For Sale By Owner may quickly be inundated with calls from real estate investors who are looking to save the same commission the seller hopes to save. Typically these offers are very low and/or contain conditions that likely lead to no sale.
A Realtor will handle all the scheduling and staffing the tours of your home for you, so all you have to do is quickly tidy up and vacate.